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How To Use Instagram To Promote Your Business

How To Use Instagram To Promote Your Business

Instagram is now the fastest growing Social network with over 800 million active users!! Like other social media Instagram is also an excellent tool for promoting your business. Social media really have a big role in in how we run our businesses these days, so it’s high time that you use this photo and video sharing platform for promoting your Business.

We will share you some Tips for Instagram Management


  • First thing is to set up a business account on instagram. Make sure that you keep it separate from your personal account.
  • Now edit your profile with information about your business like a catchy bio, link to website, logo, connect it with Facebook account, contact details etc.
  • Create a posting plan –You don’t need to posy daily on instagram, you can use post to popularize your products and services but don’t do it so often that users may feel bored. Make a perfect balance with business picture’s and other post like funny images, quotes or any other things which your user most probably enjoys.
  • Allows make sure to your followers whether it’s a follow or comments etc, following back someone who followed you. This helps to keep a healthy relation among the followers.
  • While posting use relevant hashtags. Posts with at least one hashtag averages 12.6% more engagement than a post without. Adding multiple hashtags will draw even more engagement and more reach. It helps you to reach the right audience who are looking for your service.
  • If some popular updates or news are there similar to your business niche, take part in sharing and putting out your thoughts etc.
  • Geo Tagging is another feature you can use to create an online exposure. If your business has multiple location use geotags to promote your Instagram in various locations.  It allows users to see photos that are tagged on that particular place. Post with geo tagging get 79% more engagement than the normal posts.
  • Connect your instagram account with your Facebook page.
  • You can also showcase your company celebrations, events, cultural photos etc.
  • Instagram stories have also growing at a rapid pace. This new tool will enable users to keep their Stories content indefinitely, and display them in a new section on their profile, maximizing their use.
  • Embed instagram Video on your website; Instagragm has embed feature on its desktop Web browser.

Interested in Social media marketing?

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